Breedlove Identity
Objective:
Created a concept and design for an original brand identity for Breedlove Wellness, a private therapy and wellness practice focused on online care for patients with chronic illness.
Service
Direction + Design
Client
Breedlove Wellness
Year
2026
Concept
Collaborated with client to create a unique, cozy, and approachable look and feel that allows her clients to feel safe and at home.
Logo Design
Created an illustrative logo design with customized typography for a one-of-a-kind hand made feel.
Brand Identity
Designed a variety of assets that can be used across platforms consistently while still maintaining a unique personality.
The Outcome
The new brand identity provided Breedlove Wellness with a welcoming and original brand identity. It included assets that can be easily built into social media and website presence. It also provided guidance on an approach and set the client apart from other competition in their industry, which usually has a very cold and clinical feel.
